Friday, December 14, 2012

5 Staging Mistakes

5 Staging Mistakes
Posted by Ed Hughes
Home staging is a crucial element of selling your home successfully. If your home is not staged properly, it could sit on the market for months opposed to a comparable home that has been staged. When staging your home to sell, avoid making these 5 staging mistakes:
  1. Customizing your home around your personal preferences. When your home is full of items that scream “you,” it is hard for potential buyers to envision themselves and their belongings in your home. Depersonalize your home by taking down any photos and creating a neutral look that will appeal to the majority of your potential homebuyers.
  2. Allowing your home to look “lived in.” When you show your home, it must be immaculate every time you show it. Your home should look like nobody lives there. No toothbrushes out on the sink, no visible paperwork, no signs of pets, nothing on a counter that isn’t part of the staging design. This can definitely be time consuming and difficult to keep up, but it’s worth it. Even a few toiletries can be distracting to potential buyers. Work with your agent to set up showing times that will work with your schedule so you can keep your house looking immaculate. Communicate with your family the importance of picking up after themselves and wiping down the kitchen and bathrooms daily.
  3. Cluttered closets. It might be tempting to shove odds and ends into your closets to keep them out of the way, but most home buyers are looking for storage space when they look at a home, so they will likely look in your closets. Well-organized closets with space will create the impression that the potential buyer will also have ample space in your home. Consider selling, donating, or throwing things away that you no longer need so you don’t have to stuff them in a closet. If your closets are full of items that you still need, but not immediately, pack them away in storage while you attempt to sell your home.
  4. Keeping your home too dark. Emphasize the natural light in your home by opening all blinds and curtains, if applicable. The more light, the better. Make sure that no large furniture blocks any windows.
  5. Not staging at all. Unfortunately, many sellers make this mistake. If you are unsure how to stage your home, hire a professional. Many beautiful homes fail to sell because of dated furniture, poor d├ęcor choices, old paint jobs, or because the home wasn’t clean enough. Good staging means more money for your house. Not staging can cost you more than the cost of putting effort into getting your home ready to sell. Hire a good real estate agent, read staging books, or hire a professional stager. 

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